Consortium Kazakhstan-KAMAZ

On February 18, participants of automobile consortium Kazakhstan-KAMAZ held the general meeting (Note: Last year in July, the agreement on establishment of automobile consortium Kazakhstan-KAMAZ was signed, with active support from the Ministry of Industry and Trade. Th purpose of the consortium is to develop manufacture and sale of KAMAZ trucks within Kazakhstan.). The meeting was caused by the participants decision to review performance results and define priority programs of the consortium for the year 2004. In his statement, President of the consortium - Astana Finance Chairman Kintal Islamov - outlined the consortiums plans for the current year. He emphasized that the 2004 marketing strategy will be primarily focused on development of service. According to Islamov, setting-up of high-quality servicing should become the basic element of promotion in Kazakhstans market. Therefore, a network consisting of back-up service centres with full scope of services to be certified by KAMAZ, will be set up. The activities on promotion of KAMAZ products in Kazakhstan market will be coordinated by KAMAZ representative office that will be set up in Kazakhstan in 2004 within Kazakhstan-KAMAZ consortium, with the assistance of the coordinating council of dealers.

updated 09.12.2008

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